Our Story

How it all started

When it comes to expressing love, I usually have a way with words. But when my baby sister's fertility struggles hit, I was at a loss. As an older sister, I wanted to make everything okay, but the universe had other plans. She and her hubby tried every trick in the book, but no dice. Until one day, the heavens smiled down on them and voila, she's pregnant!

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During one of our chats, she mentioned that her lil' rockstar was going to be decked out in band tees and Converse like his mama. I scoured the web for some awesome band onesies but found nothing close to my idea. And that's when a light bulb went off! I could start a business selling rockin' baby gear! My sister's pregnancy became the driving force behind my vision, and before I knew it, my passion turned into a successful business. It's funny how life brings us full circle, and I couldn't be more grateful for this wild ride!